As you already know, a podcast requires many elements to come to life: tools, a team, scripts, and equipment. But, after everything is set and your product is finished, it’s time to get it in front of your target audience. That’s when a solid marketing strategy comes into play. A marketing strategy can entail as […]
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The process of starting a podcast requires a great deal of planning and work. Despite being enjoyable, it can sometimes become stressful, and it’s not hard to understand why. Assembling your team, developing your podcast’s brand identity, choosing the right episode topics, and building your setup are among the many things you need to consider. […]
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When you’re walking down the street, it’s easier to notice people who are dressed boldly, than those who simply blend into the crowd. When it comes to growing an online brand, first impressions matter too. Your podcast’s branding can determine whether your target audience will find your content worth checking out. Want to learn how […]
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In simple terms, repurposing content refers to reusing an existing piece of content in a new creative way. With the right repurposing strategy, you can turn your podcast episodes into several pieces of snackable content that you can distribute across social media. Are you just getting started with repurposing? Are you trying to optimize your […]
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Content marketing has never been so competitive. Especially in certain industries, having a blog is no longer enough to gain traction. So, how can you double down on your content marketing efforts? Well, video is the most engaging format on the internet. But it takes resources, time, and a large team to produce. That’s why […]
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Wondering how to promote your podcast? Video marketing is one of the most effective techniques out there. Levering the power of video can be the key to growing your audience. Especially if you combine it with an eye for social media trends and keep track of what your audience is currently interested in. These days, […]
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Starting a podcast can be quite fun. Brainstorming, getting your first mic, writing the scripts, assembling your team, and deciding the music are all parts of an enjoyable creative process. So enjoyable that despite occasional bumps, you might find it simple and smooth at times. However, when it comes to distributing your podcast and sharing […]
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Most content creators would agree that the best part of podcasting is talking about topics you’re passionate about. However, although rewarding, many aspects of running a podcast can be quite demanding, such as planning your content, building your recording setup, writing a script, or optimizing your marketing strategy. Therefore, if you want your show to […]
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When it comes to creating your podcast, multiple questions can come to your mind, such as: What is the best way to engage your listeners? How do you make my content more entertaining? What can you do to speak more confidently? You can overcome all these challenges, at least in part, by creating a clear […]
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